Most manufacturers have no control over the front-line sales personnel representing their product line to the buying public. One critical factor affecting a consumer purchase decision lies in the salesperson. Other key factors include:

Effective merchandising.
Stock issues.
Competitive activity.
Competitive pricing.
Product freshness.
Promotional activity.

Each factor is attributable to the consumer purchase decision and requires effective management. With Infotel’s unique marketing programs, we can assess the quality of each area and evaluate overall effectiveness.

How can a manufacturer benefit from Infotel’s programs?

Boosted brand awareness.
Improved product value.
Better distribution partnerships.
Improved pricing strategy.
Effective in-store product placement.

Effective salespeople are key to closing the sale:

Salespeople can be the key to the successful sale of your product to the buying public. Infotel’s incentive programs are designed to improve the presentation of products and empower sales personnel with effective tools to promote a manufacturer’s products. As a result, products are better-presented and sales increase.

Existing sales methods are evaluated.
Customized program is developed and implemented.

Infotel offers complete Retail Audit Services:

Specialized programs enable clients to monitor and manage the presentation and sale of products. Implementing a Retail Audit Program is an effective tracking tool contributing to the sale of product. For example: Out-of-Stock Retail Audit Program. Lack of product on the shelf = lost sales.